“One reason why cannabis is exploding is the major shift in consumer sentiment toward the substance. National pollster Gallup found that 60% of respondents in its 2016 survey wanted to see weed legalized nationally. Comparatively, just 25% of respondents shared the same opinion in 1995, the year before California became the first state to pass a compassionate use medical cannabis law.
The aforementioned dollar figures are also an allure for businesses, investors, and governments alike. After raking in $135 million in tax and licensing revenue in 2015 on $996.2 million in legal marijuana sales, Colorado, which was one of the first two states (along with Washington) to legalize recreational pot in 2012, wound up surpassing the $1.1 billion legal-weed sales mark through the first 10 months of 2016.”